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Who are the Major Search Engines?

No surprise, Google currently holds the #1 spot. We remember when Yahoo! was king and Google had yet to be born. In the early days there were a dozen or more search engines considered to be major players. Today, Google, Yahoo and MSN collectively dominate over 95% of all search engine traffic (keep in mind that AOL pulls their results from Google as well). Thus, when it comes to search engine optimization and search engine marketing services, our main focus is generating top positions within the big three - Google, Yahoo & MSN.

Google also supplies results to EarthLink, AT&T and dozens of other partners. Yahoo! and MSN have since purchased Overture, AltaVista, FAST and Inktomi, making them Google's #1 competitor.

Other smaller search engines include Ask, Dogpile, Excite, Netscape, MetaCrawler, Search.com, AllTheWeb, Lycos and HotBot.

 


You can be on the FIRST PAGE of the following search engines within days! 

 

>> Check the top 3 Search Engines to see if your business in located on the 1st Page <<
This is how your potential clients search for you

   
 
Where do people click the most?

According to the "click tracking" heat map seen to the right, you can see that the listings down the left hand side typically receive far more traffic than the paid (pay-per-click) listings found on the right. While 1-3 sponsored listings do sometimes appear on top left hand side, over 70% of all search engine traffic is through a non-sponsored listing. Please note that we superimposed a Google results page on top of this heat map to help clarify what you are looking at.

Are you currently spending thousands of dollars on the right hand side, while ignoring the left?  While we still recommend sponsored listings (when done correctly), a majority of our clients share that our optimization fees (for improved rankings in the natural listings) is a far better investment in the long run.  Google alone is currently responding to over 300 million search queries a day and Google alone currently has over 8 BILLION web pages within their index. If your web site is not appearing within the top of the first page (when searching for your specific products and services), you are missing out on hundreds, if not thousands of new clients every year.

It only makes sense to budget a portion of your marketing budget toward people who are already searching for you in the first place. ZoomAdZ.com is a search engine optimization company (also known as an internet advertising agency) that can help you increase your sales by dramatically improving your overall presence within the major search engines.


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